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Eight in Ten Canadians (82%, +4) Say to Win Their Vote at Election Time, Parties Must Aim for Balanced Budget – But Rising Majority Support Running Deficit to Get Through Pandemic (66%, +9)
Days Before Budget Release, Canadians Want Lower Taxes on the Middle Class, Higher Taxes on the Wealthy
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Over Half (53%) of Canadian Households $200 or Less Away from Insolvency, Yet Still Optimistic about Financial Future
Over Four in Ten (44%) Afraid They Will Be in Financial Trouble If Interest Rates Go Up Much More
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Canadians Support Natural Resource Development
Canadians see the sector as important to the economy and as an opportunity to help Canada’s post COVID-19 economic recovery
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How Canadian Companies Should Celebrate International Women’s Day
Discover research and social media insights to inform your workplace and brand decisions, ensuring women matter year-round.
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Ipsos Update – April 2021
Our monthly round-up of research and analysis from Ipsos teams around the world covers a range of topics from gender equality and parenting to retail trends and how advertising becomes famous.
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Assessing post-pandemic stickiness of product subscriptions
Product subscriptions have gained a new relevance during the pandemic,but will this behaviour stick in a post COVID-19 world?
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[WEBINAR] It’s Time for a Strategic Reset
Join us for a complimentary webinar as we share Ipsos research illustrating the fundamental shifts in behaviour and the new drivers of choice
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Advice Helping Canadians Navigate Financial Uncertainty During the Pandemic
Canadians are Reassessing their Financial Priorities as a Result of COVID-19
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Is Your Pharma Website Optimized for Users?
Listen for insights on how improving the website for your product can benefit end users, as well as your company.