Trend and Syndicated Studies | Ipsos

Trend and Syndicated Studies

Local understanding; global context.

Public Affairs teams around the world offer trend and syndicated (multi-client) surveys locally and globally, covering a broad range of topics, sectors, industries, and trends.

In a syndicated study, results are shared among a specified group of study subscribers. Each subscriber will receive a comprehensive report on the findings of their particular subject of interest.

Our Solutions

A syndicated study is to research what a carpool is to commuters – a shared vehicle with shared costs. In a syndicated study, subscribers share the cost of data collection for the set of core questions. Thus, the report cost is only a fraction of what it would have been if a custom study had been done just for you. In a syndicated study, results are shared among a specified group of study subscribers.

Global:

Syndicated studies — Canada:

Critical minerals are essential for modern technology, national security, and economic stability. The New Resource Race Critical Minerals study provides intelligence on public perception to help your organization manage its reputation, attract ESG investment, navigate geopolitical risks, and strengthen engagement with investors, policymakers, and the public.

Maple Migration examines how Canadians who regularly spend extended periods in the United States are being impacted by U.S. tariffs, including their long-term property investments and travel plans.

The Trump, Tariffs & Turmoil monthly syndicated tracking study explores the impact of ongoing tariff and trade challenges Canadian’s consumer behavior, including brand choices, travel plans, "Buy Canadian" sentiment, and the impact of that sentiment on perceptions of economic well-being. The report provides critical insights for brands and policy makers navigating this evolving landscape.

Ipsos Newcomer Perspective - The Newcomer Perspective brings the voices of newcomers to Canadian leaders in the private and public sectors, providing the insights they need to play their part in making Canada a welcoming country that newcomers fall in love with and contribute to. The study is the country’s largest and most comprehensive survey of the attitudes and perspectives of newcomers throughout their immigration journey.

I-REP - Ipsos’ Reputation Tracker provides leading Canadian companies with a measurement of their (and their competitors) reputation in the marketplace, as well as strategic advice for improving or maintaining it and for guiding their messaging and social impact strategies.

Ipsos Context Now — Want to know what Canadians really think? Context Now gives you the inside scoop on consumer sentiment, revealing their biggest worries, financial health, and what makes them tick. We'll unpack the current 'State of the Nation,' tracking key metrics like sentiment, optimism levels, social cohesion, and activism - all sliced and diced by demographics. Discover how 'context' shapes not just opinions, but also consumer behaviour. Empower your marketing & strategy with these powerful insights, based on a deeper understanding of context, and the environment your consumers are making their purchase decisions in. 

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