Consumers

As we move deeper into the 2020s, the global luxury sector finds itself at a fascinating, albeit complex, crossroads. Based on the Ipsos Global Trends 2025 and other research conducted by Ipsos, this report outlines a market defined not by linear growth but by deep psychological duality.

Expectations and Jobs sub-indices both increase significantly in the January 2026 release of the Ipsos Global Consumer Confidence Index.

Here's how small brands can leverage equity to challenge leaders.

Sentiment is up significantly in Latin America according to the December 2025 Ipsos Global Consumer Confidence Index

Sentiment is up in both the Asia-Pacific and Latin America, according to the November 2025 Ipsos Global Consumer Confidence Index.