Public Health

91% of Canadians Agree Athletic Therapists Can Help Reduce Healthcare System Strain and Boost Economy

For 1 in 5 older adults, age is the hurdle on the path to pet ownership

Amidst global temperature rise concerns, Ipsos uncovers declining individual action despite heightened awareness.

There is a need for education and awareness initiatives to challenge ageist attitudes and create a more inclusive society

We offer guidance for navigating these complex markets, emphasizing the need for robust primary market research, expert consultation, and a deep understanding of stakeholder perceptions.

According to the 2024 Ipsos Health Service Report, 44% across 31 countries rate the quality of the healthcare they receive as good, but access to treatment and not enough staff are seen as major systemic challenges

Only a quarter (25%) believe that additional funds injected in the system over the past decade have improved the situation

Three in four Canadians see measles as dangerous, while fewer say the same about COVID-19 or the flu.

Seven in ten Canadians think all children should be required to get the measles vaccination unless they are prohibited for medical reasons.