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Artificial Intelligence

Ipsos Launches Product Studio: A New Era of Product Testing
Product Testing News

Ipsos Launches Product Studio: A New Era of Product Testing

Discover Product Studio by Ipsos: Where AI speed, scientific rigor, and deep human insight converge.
Personas in the Age of AI: Swiss insights
Artificial Intelligence News

Personas in the Age of AI: Swiss insights

Explore AI persona bots' transformative power for companies and in market research, which bring insights to life, and discover more about essential guidelines for responsible use.
Ipsos in Switzerland: Swiss Re and Ipsos global survey on AI and GenAI
Artificial Intelligence Survey

Swiss Re and Ipsos global survey on AI and GenAI

Swiss Re partnered with Ipsos to conduct a global survey exploring consumer perceptions of Artificial Intelligence (AI) and Generative AI (GenAI) in the life and health insurance sector.
Exclusive IPSOS Event on “Synthetic data and predictive AI: beyond the hype” at Lausanne
Artificial Intelligence Event

Exclusive IPSOS Event on “Synthetic data and predictive AI: beyond the hype” at Lausanne

Contact us to join our Exclusive webinar on Synthetic data and predictive AI: beyond the hype
Bring your personas to life with CX PersonaBot | Ipsos
Customer Experience Publication

Bring your personas to life with CX PersonaBot

Design experiences with the customer at heart
Ipsos Update – February 2025
Housing Publication

Ipsos Update – February 2025

Trump, Housing, Shopping … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
The Power of Product Testing with Synthetic Data - Humanizing AI Part II
Artificial Intelligence Publication

The Power of Product Testing with Synthetic Data

Humanizing AI: Part 2
The Ipsos Almanac 2025 - Our reflections on what the key events, trends and surprises of 2024 mean for 2025
International Publication

Ipsos Almanac 2025

Our reflections on the key events, trends and surprises of 2024 and what this means for the year to come - it's the Ipsos Almanac 2025.
Ipsos Update – December 2024
Ipsos Update Publication

Ipsos Update – December 2024

Security, Inflation, Perils of Perception … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
Flair Brazil 2025 | Ipsos
Flair Publication

Flair Brazil 2025

Movements beneath the surface: tectonic tensions and real opportunities
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