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Denmark

Innovation & Knowledge

Customer Experience

[CASE] Eurojackpot: Pre-testing of ads

Discover here how we helped Danske Spil test and optimise a TV ad for their brand 'Eurojackpot'.
23 June 2021
Customer Experience

[CASE] Bähncke: Pre-testing of ads

Discover here how we helped Bähncke test and optimise a TV ad for a new product.
8 June 2021

Features

Discover Ipsos Update

Our monthly round-up of research and analysis from Ipsos teams around the world.

Customer Experience

[CASE] Danish Agriculture and Food Council: Pre-testing of ads

Discover how we helped the Danish Agriculture and Food Council pre-test an advert.

12 April 2021
Customer Experience

Service with a smile: Delivering customer experience in the face of mask wearing

Since mask wearing is likely here to stay for some considerable time yet, how do organisations create meaningful ‘masked moments’ that encourage customers to return, spend and recommend - while also ensuring that customers and staff stay safe?
10 March 2021
Customer Experience

Money talks or budget walks

Delivering a Return on Customer Experience Investment: ROCXI.
15 December 2020
Customer Experience

Mobile hospitality: Towards a touch free travel experience

This collaborative report will guide the hospitality industry throughout the mobile digitalisation path as a solution to enhance guests’ travel experience while meeting their demand for convenience and security. Download the report below.
15 October 2020
Customer Experience

When Difference doesn’t mean Different: Understanding cultural bias in global CX programmes

Ipsos’ Customer Experience team examines the approaches organisations can take to continue to benefit from global studies and gather reliable, efficient and effective results in the face of cultural response bias.
1 September 2020
Customer Experience

[CASE] Circle K: Co-branded Mastercard

Discover how we helped Circle K test and introduce their co-branded Mastercard on the Danish market.
11 June 2020
Customer Experience

[PAPER] The Forces of Customer Experience

The science of strong relationships in challenging times.
7 May 2020
Customer Experience

[PAPER] Unpacking product subscription models

This white paper unpacks the barriers to adoption and identifies the drivers that could propel product subscriptions forward and unlock consumer demand.
4 May 2020
Customer Experience

[CASE] McDonald's: Consumer Journey

McDonald's wanted to gain insight into the Danes' morning culture and habits in order to create a better breakfast experience for customers.
15 April 2020
Customer Experience

[PAPER] Staying close to your customers

Why customer experience still matters amid COVID-19 and social distancing.
9 April 2020