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Insights Hub

Insights Hub

Featured insights & publications

Reputation Publication

The Reputation Council Report 2026

Strategic silence entrenched as the communications norm, according to the Ipsos Reputation Council Report 2026 – “Life After Predictability”.

21.10.26

Behavioural Science Ipsos Voices

Rethinking wellness: From product category to cultural belief system

14.10.26

Trends Survey

The 10th edition of Ipsos Global Trends finds a world in search of silver linings

02.10.26

Society Survey

What Worries Denmark? - September 2026

01.10.26

Customer Experience Ipsos Voices

Why AI Efficiency Alone Isn’t Enough for Great Customer Experience

17.09.26

Trends 06.10.25

Global Optimism Declines According to Ipsos Global Trends 9th Edition

Brands 02.10.25

Empathy: The new currency of Brand Connection

Mental Load 30.09.25

Mental Load in Danish Households

All content

Society Publication

Ipsos Update – September 2026

Summer, Life, School … Ipsos Update explores the latest insights on key topics from our Ipsos teams around the world.

02.09.26
Society Survey

What Worries Denmark? - August 2026

Get your monthly insight into the most pressing reported concerns of Danish citizens.

01.09.26
Generations Survey

More Gen Z say they’ll own a pet than have a child, despite valuing parenthood more

A new 30-country Ipsos study explores what people consider a successful life – and who gets to achieve it.

11.08.26
Retail Publication

Shopping With AI

How artificial intelligence is reshaping the purchase journey.

04.08.26
Artificial Intelligence Publication

Ipsos Update – August 2026

Refugees, Synthetic data, Energy … Ipsos Update explores the latest insights on key topics from our Ipsos teams around the world.

03.08.26
Society Survey

What Worries Denmark? - July 2026

Get your monthly insight into the most pressing reported concerns of Danish citizens.

01.08.26
Society Publication

Ipsos Update – July 2026

Football, Pride, Digital Twins… Ipsos Update explores the latest insights on key topics from our Ipsos teams around the world.

03.07.26
Society Survey

What Worries Denmark? - June 2026

Get your monthly insight into the most pressing reported concerns of Danish citizens.

01.07.26
Artificial Intelligence Survey

The uneven transition: AI at work in Denmark 2026

AI is changing how we work, just not for everyone.

11.06.26
Society Survey

Ipsos Pride Report 2026

Our 2026 edition of the Ipsos LGBT+ Pride report shows attitudes stabilising across 26 countries on several key measures, including trans athletes and LGBT media representation.

09.06.26
Society Survey

What Worries Denmark? - May 2026

Get your monthly insight into the most pressing reported concerns of Danish citizens.

05.06.26
Artificial Intelligence Survey

Global Attitudes on AI 2026: The Wonder vs. Worry Divide Deepens

Ipsos' fifth annual AI Monitor reveals excitement and nervousness are now nearly equal worldwide, and often felt by the same people.

02.06.26

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