A cross-cultural framework for emotion measurement.
Drawing on new data from our latest 24-country Global Reputation Monitor, this paper explores the relationship between a good reputation and better business efficiency.
Our cases
Barbiecore, artificial intelligence, ESG… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
The domain of ESG stretches across a broad range of themes that are just as complex as they are far-reaching.
Climate change, inequality, artificial intelligence… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
How can psychiatrists uncover the social lives of adults with autism and their own perception of barriers in their lives?
Generative AI, equality, refugees… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
Generative AI could be an enabler to deliver faster, cheaper, and better research results, but the key is asking the right questions.
Discover how we helped Carlsberg secure future growth for the Jacobsen brand.
Marketing is overrun with stereotypes, hot takes and clichés. Some of the most enduring in the first two decades of this century centred on the post-1980 millennials, who were proclaimed as a new generation that would completely disrupt business.
Inflation, agriculture, eCommerce… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
Luxury, Generation Z and the war in Ukraine. Ipsos Update explores the latest and greatest research and thinking on key topics from Ipsos teams around the world.