Artificial Intelligence

Discover the Ipsos Concept Learning Agent, that are fundamentally reshaping how you can learn, optimize, and scale winning ideas.

Ipsos' Essentials infographics offer insights on how consumers think, feel, and engage in activities such as shopping, travel, entertainment, socialization, technology and AI, and work in our dynamic, ever-changing world.

Powered by expert analysis and data-driven insights, our annual Year in Review report looks back at the key events, shifts and challenges of 2025 and reflects on what this tells us about the year to come.

Nostalgia, COP30, Security … Ipsos Update explores the latest insights on key topics from our Ipsos teams around the world.

Healthcare, Indulgence, Risk … Ipsos Update explores the latest insights on key topics from our Ipsos teams around the world.

Combining human empathy and artificial intelligence for brand growth

Pessimism, America, Reputation… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

Ipsos partners with Stanford University's Politics and Social Change Lab (PASCL).

In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.