2021 Predictions & Consumer Sentiments

What citizens of Hong Kong and APAC have thought of 2020 and what they expect will happen this year?

After a 2020 that is rated as the worst year for some time, people around the world are looking forward to 2021 for their market, their families and themselves, according to the 2021 edition of the Ipsos Predictions study, conducted in 31 markets. However, worries about the long-term impact of COVID-19 are prevalent, and concerns about global warming, the economy, and general tolerance of others have not gone away.


These are the results of a 31-market survey conducted by Ipsos on its Global Advisor online platform. Ipsos interviewed a total of 23,007 adults aged 21-74 in Singapore, 18-74 in the United States, Canada, Hong Kong, Israel, New Zealand, Malaysia, South Africa, and Turkey, and 16-74 in 22 other markets between October 23 and November 6, 2020.


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Consumer & Shopper