China Luxury Forecast

Ipsos/ Ruder Finn China Luxury Forecast 2014 is in its fifith year and provides an annual analysis of key trends in the luxury sector in Mainland China and Hong Kong. This is the most detailed survey in Greater China looking at the behaviors and attitudes in the luxury sector. With a robust sample of over 1,800 and wide coverage of luxury categories, this survey represents a very powerful tool for luxury brands, media owners and advertisers.

The survey covers consumption habits, in-store experience, purchase locations and media influence. The China Luxury Forecast launched in Shanghai, Beijing and Hong Kong in November.

For more information

Simon Tye Executive Director Ipsos Loyalty
@ [email protected] T  +852 3766.2206