Consumption


Globalisation Survey

Half of the public across 29 countries think their country is in recession

A latest wave of the Ipsos Global Inflation Monitor finds in 26 of 29 countries more people think their country is in recession than think it is not. Almost two-thirds expect inflation will continue to rise over the next year, while one-third expect their disposable income to fall.
Consumption Publication

Hong Kong New Normal Tracking Study - More stability and less pessimism but still not the end of the tunnel

Covid-19 remains the top concern for Hong Kong residents, nearly one in four (23%) claiming it is the main challenge facing the SAR today, based on the latest poll from our New Normal tracker. Unsurprisingly, a similar proportion (21%) think inflation is the second main challenge for the Territory, with health being the third (19%).

While the relaxation of covid restrictions will help restore some normality and Hong Kong residents are less pessimistic, the Territory will continue facing headwinds in 2023. A majority of our survey respondents (70%) expect inflation to go up over the course of the year. As a result, four in 10 (41%) residents expect their disposable income and standard of living to decline over the next 12 months.
Consumption Survey

Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate

New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.
Consumption Publication

Hong Kong New Normal Tracking Study - Rising Prices and Inflation Dent Hong Kong Consumers’ Confidence

The Hong Kong New Normal Tracking Study measures changes in attitudes and behaviour in reaction to the COVID-19 pandemic since March 2020. Highlights from October 2022 wave:
Consumption Survey

Global consumer confidence remains muted

Expectations Index continues its decline as sentiment remains low among the world’s most advanced economies.
Consumer Behaviour Publication

The Hong Kong New Normal Tracking Study - Thought Leadership Wave 22

Ipsos has been following Hong Kong residents’ reactions to the pandemic since march 2020. Through our New Normal survey we have observed the ups and downs of the people in the territory and analysed the implications for businesses and brand owners.
Consumption Survey

Global consumer confidence falls to lowest point since May 2021

National sentiment at its lowest in over a year for world’s six largest advanced economies
Financial Survey

Greater consumer confidence is encouraging spend again

The pandemic seems to be having a relatively less detrimental impact on the finances of Hong Kong’s residents than it did previously.

Global consumers support shift from fossil fuels as they expect spike in energy prices to reduce their purchasing power

Many more blame price increases on market volatility and geopolitical tensions than on climate change policies: Ipsos survey for the World Economic Forum