Brands are no longer in control. In a dynamic world, people are. Brands can make powerful connections and bring more to their lives by actively shaping their expectations.
1 in 2 urban Indians pronounce 2022 a bad year for them & their family;
82% Indians fear parts of the country will become unlivable due to an extreme weather event;
71% urban Indians expect higher inflation in 2023; 65% expect war in Ukraine to end in 2023 (highest globally);
70% urban Indians predict no further Covid 19 lockdowns within the country;
Survey predicts about macro issues of Economy, World Security, Environment, Society & Technology
Inclusivity, climate change, broken-system sentiment… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.
7 in 10 urban Indians perceive businesses making excessive profits top cause of rising prices: Ipsos Global Inflation Monitor November 2022;
Urban Indians bracing for a tougher 2023 in short and long term due to Inflation;
2 in 3 urban Indians likely to scout for a new job with a different employer in 2023
