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Society

India Shines as 3rd Most Upbeat Nation Globally in July 2025

Overall, six in ten global citizens feel their country is headed in the wrong direction, with 23 out of 29 markets expressing pessimism about the future. Australia showed notably polarized public opinion, reflecting a divided national sentiment.
14 August 2025
New Services

Ipsos augments product testing with synthetic data – adds AI for faster product launches & richer insights

Synthetic Data offering is now ready to take to clients.
24 June 2025
Consumer & Shopper

Downslide continues in September; Consumer Confidence of Indians dips by 0.6 percentage points: Thomson Reuters-Ipsos PCSI

Confidence in economy surges; pessimism continues around jobs and finances
9 October 2019
Society

71% Urban Indians adjudge Armed Forces, most trustworthy profession: Ipsos Global Trust in Professions Survey

Politicians voted most untrustworthy profession
19 September 2019
Society

Unemployment continues to be top worry for Indians and global citizens, 3 months in a row: Ipsos What Worries the World Survey

India continues to buck the global trend of pessimism - 73 per cent Indians optimistic, India moving in the right direction 58% global citizens feel their country is on the wrong track
13 September 2019
Society

Indians are strong votaries of Populism & Nativism: Ipsos Global Survey

Only 4 in 10 Indians feel society is broken ; though 69% Indians feel the system is broken to favor rich & powerful 80% Indians believe a strong leader can wrest the country from rich and powerful 63% Indians exhort employers to hire locals over immigrants- A 27-Country Survey
5 September 2019
Consumer & Shopper

Keeping ‘AI in check’: Another tech giant apologizes for violating privacy

Almost half of those surveyed say AI use by companies should be more strictly regulated.
4 September 2019
Consumer & Shopper

How marketers can make the most of every ‘Day’

Black Friday offers have come from a multitude of brands — high street brands like Vero Moda and Only, smartphone companies like Xiaomi, Sony and Honor, beauty brands like Body Shop, Kiehl’s and Nykaa — infusing much joy among shoppers.
3 September 2019
Consumer & Shopper

One in seven globally would pay more for travel with lower carbon-footprint than airplanes

Younger, more educated consumers are more willing to use lower carbon-footprint alternatives to air travel.
2 September 2019
Society

India ranks 9th on Happiness among 28 global markets: Ipsos Global Happiness Survey

Australia and Canada are tied at the top spot as happiest nations Living conditions, physical well-being, personal safety and security, friends, feeling in control of life, emerged as some of the top determinants of happiness
30 August 2019