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Society

India Shines as 3rd Most Upbeat Nation Globally in July 2025

Overall, six in ten global citizens feel their country is headed in the wrong direction, with 23 out of 29 markets expressing pessimism about the future. Australia showed notably polarized public opinion, reflecting a divided national sentiment.
14 August 2025
New Services

Ipsos augments product testing with synthetic data – adds AI for faster product launches & richer insights

Synthetic Data offering is now ready to take to clients.
24 June 2025
Society

Strong upturn in consumer sentiment in January 2024: Refinitiv-Ipsos PCSI India

These findings are based on data from a monthly 29-country survey conducted by Ipsos on its Global Advisor online survey platform and, in India, on its IndiaBus platform.
29 January 2024
Society

Slow rural consumption a worry for FMCG firms

Amit Adarkar, CEO, Ipsos India provides his perspective to Shuchi Bansal of Hindustan Times.
20 January 2024
Corporate

Ipsos India hires Shrutika More to lead Creative Excellence vertical

She moves from Abbott Healthcare, a leading pharma company and will report to Shalini Sinha, Group Service Line Leader, Brand Health Tracking (BHT) and Creative Excellence (CRE), Ipsos India.
19 January 2024
Society

76% urban Indians happy in December 2023; tier 1 and west zone citizens happiest: Ipsos IndiaBus Happiness Survey

Family, health biggest contributors to happiness
10 January 2024
Society

India is headed in the right direction believe 3 in 4 urban Indians polled: Ipsos Global Advisor What Worries the World

Optimism levels surge by 4% in December
8 January 2024
Society

Consumer sentiment improves for urban Indians in December 2023: Refinitiv-Ipsos PCSI, monthly India report

Sentiment up for personal finances and investments; down for jobs and economy
2 January 2024
Corporate

Ipsos India appoints Unni Hariharan, Executive Director, Tech & Ecommerce

Hariharan is designated Executive Director, and his remit is to identify and enhance opportunities with leading players in the Tech and eCommerce sector and will work with clients pan India.
21 December 2023
Society

Optimism rife among Urban Indians for Circa 2024, with 87% expecting it to be a better year: Ipsos Global Advisor 2024 Predictions

65% urban Indians polled believe artificial intelligence will lead to many new jobs being created in the country; 66% Indians believe people in the country will become more tolerant of each other.
21 December 2023