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Consumer Confidence further improves in October 2021 - Refinitiv-Ipsos India PCSI
Consumer Confidence further improves in October; surges by 1.9 percentage points: Refinitiv-Ipsos India monthly PCSI;
Sentiment up for personal finances, investments for the future and economy; down for jobs
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Armed Forces & Scientists top the Ipsos Trustworthiness Index 2021 among urban Indians
Armed Forces & Scientists top the Ipsos Trustworthiness Index 2021 among urban Indians; Advertising Executives rank 3rd on the Untrustworthiness Index 2021
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Physical Wellbeing bigger preoccupation than Mental Wellbeing for Urban Indians & global citizens
Physical Wellbeing bigger preoccupation than Mental Wellbeing for Urban Indians & global citizens - Ipsos World Mental Health Day Survey 2021; Mental Health ranks 3rd among global health concerns
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Urban Indians hold conservative views on Abortion
Urban Indians hold conservative views on Abortion – 39% say abortion should be permitted whenever a woman wants it; 1 in 4 say abortion be permitted only in certain circumstances.
27-country survey finds nearly half say abortion should be permitted whenever a woman wants one, and one quarter say it should be allowed only in certain circumstances -
Unemployment and coronavirus tied in at top spot for Urban Indians as biggest worries
Unemployment and coronavirus tied in at top spot for Urban Indians as biggest worries - Ipsos What Worries the World global monthly survey
Execution Measurement
Measuring the execution of brand strategy.
Channel Sizing
Sizing channel opportunities.
Channel Sizing
Sizing channel opportunities.
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Bridging the Brand Experience Gap
How to align brand promise and customer experience for business success
Assortment / Line Optimisation
Create a winning product line.