Surge S32: A Dual-Purpose Electric Marvel or a High-Priced Hurdle?

This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

Surge S32: A Dual-Purpose Electric Marvel or a High-Priced Hurdle?

The Surge S32, a two-in-one electric vehicle (EV), is ingeniously tailored for modern self-employed individuals, promising to revamp their income opportunities and lifestyle quality. This versatile EV, labelled as a 'class-shifting vehicle,' cleverly melds practicality with innovation, potentially triggering a paradigm shift in the larger vehicle market.

This article is authored by Piyush Mungle & Prasad Joshi.

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Consumer & Shopper