Housing

Ipsos Life Aspirations Survey 2026
Employment Survey

A Stable Job Remains the Cornerstone of Success for Indians

Ipsos Life Aspirations 2026 study finds career stability, homeownership and family milestones continue to define success, while uncertainty around achieving these goals carries significant emotional consequences
IHM 2025
INDIAN CONSUMER MARKET Survey

1 in 2 urban Indians believe country’s housing is on right track - Ipsos Housing Monitor

In this inaugural issue of the Ipsos Housing Monitor, 23 of 30 markets & most global citizens say their housing is on wrong track.

Ideal home for Indians: INNER CITY, DETACHED HOME

48% Indians say rising housing prices is a good thing; 6 in 10 Indians aspire to own their own home; 58% renters want to own a home.

High taxes, high interest rates and high property prices pose biggest challenges in housing
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Urbanisation Survey

India 8th Least Nimby!

Best & Worst of Indian Urban Infrastructure - Airports, Digital Connectivity, Motorways and Rail infrastructure rated best; Cycle Facilities, Electric Vehicle Charging, Flood Defenses, Pedestrian Pathways and Water Supply & Sewerage rated worst: GIIA-Ipsos Global Infrastructure Index 2019

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Infrastructures Survey

Surprise! 57% Urban Indians satisfied with India’s Infrastructure, India ranked 3rd in quality of Infrastructure after China & Saudi Arabia: GIIA-Ipsos Global Infrastructure Index 2019

Airports, Digital, Motorways and Rail infrastructure rated best
Cycle Facilities, Electric Vehicle Charging, Flood Defenses, Pedestrian Pathways and Water Supply & Sewerage infrastructure rated worst
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Housing Survey

73% Urban Indians can afford (to buy) a new home: Ipsos Real Estate Affordability Survey

China and Saudi Arabia, other top markets with affordable homes.

Affordable home buying a distant dream for Hungarians, Japanese & Serbs
Real estate affordability | Housing | Ipsos
Housing Survey

Can you afford to buy a house? Most say they're priced out of the market

Nearly three in five people say they can’t afford to buy a house where they live.