Insights


Qualitative Survey

Ipsos India Research Paper adjudged best in Audience Poll Category: 28th Annual MRSI Seminar

The research paper showcased adaptation of counselling techniques for better understanding of deeply personal and sensitive issues.
Food & Beverage Publication

The transforming foodscape of India

Changing fast or changing slow? Seven key implications for the food sector
Women Survey

Women in Society today

Global study find that majority of men acknowledge that gender equality can only be achieved with men’s support, however half think they are being expected to do too much
Qualitative Publication

Indian Moms prioritizing themselves: Ipsos Mothering Excellence Study 2018

A comprehensive qualitative study conducted in 11 Asian markets to understand Mothering Motivations

Food Habits of Indians: Ipsos Study

74% Indians are content with their current body weight; 63% Indians are willing to eat a plant based substitute for meat

The study busts myths about Indians. Indians are making informed choices; experimenting; moving away from norms

Business Survey

Business Entrepreneurialism sees emergence of Social Entrepreneurialism: Ipsos Survey

Both, working in conjunction and even competing
Almost half of Indians polled commend government for encouraging entrepreneurship
Insights Survey

Spotlight: Saudi Arabia Travelers Report

As part of the Spotlight Series, the Saudi Arabia Travelers Report reveals the residents' travel habits
Sports Survey

FIFA World Cup - 2018

83% Indians are aware of the World Cup 2018; 85% Claim to be watching Soccer: Ipsos Survey
Holidays Survey

2018 Summer Holiday Plans Among Europeans, Americans and Asians

Europ Assistance releases its 18th annual Barometer on Summer holidays, focusing on Europe's, America's, and the first time Asia's holidays plans. In 2018, summer holiday plans are consolidating in all countries with a stable budget in Europe and the United States, India and China, while increasing in Brazil. Millennials are disrupting traditional practices giving new strength to alternative lodging and online reviews in all markets including India.Social media are becoming a holidays must-have for India and China, the United States and Brazil while Europeans disconnect more easily. 60% of Indians and Chinese will not disconnect from work during their holidays; most Europeans intend to disconnect completely from work during their holidays.