With the Coronavirus outbreak happening in Lebanon, people turned to social media platforms to share their knowledge, thoughts and feelings regarding this growing pandemic. As days pass, the situation is evolving, and people’s conversations and focus are shifting accordingly. Through Ipsos social intelligence analytics tool, a continuous analysis and reporting of Lebanese’s voices are possible.
The rich wealth of unstructured and unrequested data on social media offers critical input to your brand’s story. Ipsos’ healthcare-focused Social Intelligence & Text Analytics offering, powered by Synthesio’s leading technology, unlocks the opportunities within unstructured data, bringing you unparalleled insights into authentic patient experiences and perceptions.
Elie Aoun, CEO Media, at Ipsos in MENA, delivered a groundbreaking presentation at the Middle East Social Media Festival (MESMF) in Beirut, Lebanon, on what actions need to be taken to keep up in a digital age.
Ipsos in UAE organized a client conference "Driving Impact in a Changing World", at the Grand Hyatt in Dubai, bringing together over 200 clients from different sectors.
Social Intelligence delivers insights that drive strategic decisions and performance, from consumer expression and behaviours found in social media, search and other online data.
