The positive growth of Malaysian economy and the stable inflation in 2024 has contributed to a favourable consumer outlook. Our survey data reveals that the Malaysian Consumer Confidence Index in January 2025 has surged by 4% compared to a year ago. Notably, our index surpasses the global average, as well as Japan and South Korea, suggesting that Malaysian consumers are more optimistic about their economic prospects than our regional counterparts.
The Ipsos Housing Monitor is a new 30-country study looking at how people perceive their own and their country’s housing situation, and the challenges facing both.
2024 marked a year with mix sentiment for Malaysians. Our latest global survey shows that while experiencing a 4% decline in negative sentiment compared to 2023, there is still 55% of Malaysians who think that 2024 was a bad year. Malaysians are also expecting higher inflation and taxes. This indicates a feeling of uncertainty about the economy and public health among the people.
In Malaysia, the landscape of trust towards various professions remains consistent. Key professions such as doctors, teachers, scientists, and the armed forces consistently rank as the top five most trusted professions.
Malaysia’s e-commerce market is growing. In 2024, about half of Malaysians have made purchases in the e-commerce platform. There is also growing consumer trust where Malaysians increasingly comfortable buying higher-value items such as electronic devices online. The purchase of accessories, electronic devices and homecare products have seen a significant growth.
E-wallet usage in Malaysia remains robust, with more than half the population using non-cash payments. The number of e-wallet users increased gradually in 2024, also usage frequency has increased significantly. More than 40% of users now rely on e-wallets daily, expanding gradually since 2022.
Asia Pacific open to digital and reform transformation, but concerned about pace of change: can business and government leaders guide the change revolution?
Younger people (particularly young women) are the most likely to feel depressed and take time off work due to stress according to an Ipsos report for World Mental Health Day 2024