Combining the views of industry experts and using Ipsos insights, this paper looks at the importance of investing time at front end of the development process to drive better business results.
The rich wealth of unstructured and unrequested data on social media offers critical input to your brand’s story. Ipsos’ healthcare-focused Social Intelligence & Text Analytics offering, powered by Synthesio’s leading technology, unlocks the opportunities within unstructured data, bringing you unparalleled insights into authentic patient experiences and perceptions.
This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world on the future of mobility, world affairs, survey sampling and global infrastructure.
52% say U.S. will have a positive influence globally – up 2% from 2018, down 13% from 2015. 53% say China will have a positive influence in the world – unchanged from 2015. People divided over whether they should follow the U.S.’s or China’s economic & political model.
What disruptive trends will shape the healthcare landscape of the future? What will companies need to do to facilitate successful delivery of value and access?
In this new white paper, we encourage marketers to design new and effective sales strategies that are not focused on price. Instead, behavioural science concepts can be used to “nudge” consumers at the point of sale.
Globally, just 39% think their country is heading in the right direction. The top worries globally are unemployment, crime/violence, financial/political corruption and poverty/social inequality.
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