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People still feeling the pinch, fed up with ‘shrinkflation’ as 2023 wraps up
The latest wave of the Ipsos Global Inflation Monitor finds people across 33 countries will have more money to spend in the next year as red-hot prices cool off slightly in many places; and almost half of the global public are seeing red over products getting smaller but prices staying the same.
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Ipsos Synthesio unveils Signals GenAI, providing instant consumer insights
Signals GenAI, our pioneering Generative AI platform app, empowers you to transform real-time consumer signals into actionable insights within just 60 seconds. Now everyone can turn millions of consumer voices in actionable insights with just three simple clicks!
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Why respondent centric research drives quality insights
To ensure optimal data quality, insights and recommendations, it is critical for clients and research agencies to respect the needs of research participants.
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Ipsos Global Consumer Confidence Index
Each month, Ipsos tracks attitudes of consumers in 29 markets on the current and future state of their local economy, their personal financial situation, the employment climate, and their purchasing and investing confidence.
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Introducing Channel Performance Benchmark, Ipsos’ global Mystery Shopping KPI benchmark
How do your physical, digital, and contact centre channels stack up against the competition? How is your customer service performing?
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The omnichannel reality in the Pharmaceutical industry
The role of voice of the customer research and analytics in driving omnichannel success
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A guide to illicit trade assessment
Measuring and understanding the size, shape, and impact of illicit trade
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July 2023: Consumer confidence declines sharply among many European countries
Sentiment is significantly down in Great Britain, France, Hungary, and the Netherlands.