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Global consumer confidence getting closer to pre-pandemic level
No significant month-on-month drop in consumer sentiment recorded in any market
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Ipsos NZ Issues Monitor February 2021
Our most recent Ipsos New Zealand Issues Monitor continues to track the key issues faced by New Zealanders and how these have changed over time.
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We d̶o̶n̶'̶t need to talk about ads
Why only some advertising gets talked about on social media and becomes famous
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COVID-19: One Year into the Pandemic
One year on, the COVID-19 pandemic continues to have an impact on the world and the way our daily lives operate. With the vaccination process having started in New Zealand, 51% of New Zealanders say they are likely to get the vaccine once it becomes available to them. One in five (18%) say they are not likely to get vaccinated and a quarter (24%) sit somewhere between, indicating they are likely to need some level of persuasion. A further 7% have not yet made up their mind.
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COVID-19 one year on: Global public loses confidence in institutions
Tracking survey data shows who gained and lost with the public over the past year.
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Unpacking Unknown Unknowns
A run-through of the what, why, and how of unknown unknowns in social intelligence.
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Ipsos Update – March 2021
Our monthly round-up of Ipsos research and thinking reflects on the world one year on from Covid-19, looks forward to the world in 2025 and beyond, and presents new white papers on customer experience, product innovation and research methods.