Flu in the Philippines: Insights into Perception and Action on Vaccination

We live in an era where prevention in the form of vaccination is possible for many infectious diseases, including influenza. However, in over 200 years of vaccine existence, the only disease known to be eradicated is smallpox.

The author(s)

  • Ipsos .
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Influenza (flu) vaccination has been available since the 1940s yet, in many countries across the globe, misperceptions, poor understanding, insufficient access, and other challenges prevent many individuals from protecting themselves against a virus that is a global threat.

In developing nations, the full impact of influenza is not fully known, but research estimates that 99% of deaths in children under 5 years of age with influenza-related lower respiratory tract infections occur in developing countries.

To gain a deeper understanding of the prevailing attitudes, perceptions and burdens surrounding influenza and influenza vaccinations in several South East Asian countries, including Philippines, Ipsos conducted a series of studies between February and May 2019.

This paper aims to:

  • Identify evidence of influenza impact and vaccination benefit in Philippines and several neighbouring countries.
  • Understand perception of influenza among local experts, practising doctors, and the general population.
  • Propose actionable recommendations to reduce the impact of influenza and improve influenza vaccination rates especially among high-risk populations such as children and the elderly.

Flu in the Philippines

The author(s)

  • Ipsos .

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