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  Consumers Survey

  Global predictions for 2021

  After a 2020 that is rated as the worst year for some time, people around the world are looking forward to 2021 for their country, their families and themselves, according to a new Ipsos' Global Advisor poll in 31 countries. However, worries about the long-term impact of COVID-19 are prevalent, and concerns about global warming, the economy, and general tolerance of others have not gone away.

  28.12.20
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  Consumers Survey

  “What Worries the World?”: The answer is still, predominantly, Coronavirus

  COVID-19 continues to lead our ranking of the top global concerns for the ninth consecutive month as we round out the results of our global survey in 2020.

  17.12.20
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  Consumers Publication

  A Year in Review - 2020

  This has been a year of momentous change – real and anticipated. As we pause to reflect at the end of the year, we present some Ipsos research highlights you may have missed during the dizzying events of 2020.

  16.12.20
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  Brands Publication

  Shifting context, shifting priorities

  Time for a strategic reset?

  11.12.20
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  Consumer Behaviour Publication

  The Science of Behaviour Change

  The principles and practice of tackling behaviour change challenges in a world that remains unpredictable and changeable.

  09.12.20

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• Affluent Survey Publication

  Ipsos Affluent Survey Asia Pacific

  Ipsos Affluent Survey Asia Pacific (a.k.a. Affluent Asia) is Asia’s reference survey for reaching the region’s affluent consumers. It provides a comprehensive overview of media consumption and product usage for this elusive and important group, which accounts for the top 13% by income of the population.

  02.12.20
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  Public Health Publication

  Great expectations: Developments and dynamics of a COVID-19 vaccine

  The success of a COVID-19 vaccine is one of the biggest challenges we face globally. This paper explores the opportunities and obstacles that lie ahead.

  01.12.20
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  Ipsos Update Publication

  Ipsos Update - December 2020

  The final edition of Ipsos Update of 2020 includes research and analysis on key topics including health, sustainability, gender equality and retail. We also look at public opinion on international security and the reputation of different countries around the world.

  01.12.20
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  Healthcare Survey

  Global Health Service Monitor 2020

  Our new 27-country survey finds rising levels of satisfaction and trust in health services as the world battles against the coronavirus pandemic. Waiting times and lack of staff are the main challenges perceived by the public.

  27.11.20
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  Consumer Behaviour Survey

  "What Worries the World?": COVID-19 is the biggest concern for the eighth successive month

  Global concern about Coronavirus is once more on the increase. We approach the end of the year with almost two-thirds across 27 nations saying that things in their country are on the wrong track.

  26.11.20
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  Education Survey

  Higher education is widely expected to move online

  Survey for the World Economic Forum finds divergent views about the cost of in-person higher education among 29 countries.

  25.11.20