Brands

This seventh edition of our Signals digest brings together Ipsos’ latest research on coronavirus from our teams around the world.

What’s next for brands during the COVID-19 pandemic?

In the Ipsos Global Trends 2020, we uncovered the attitudes and values of more than 22,000 people in 33 countries around the world. Using advanced analytics and expert analysis on this huge data set, we have identified 12 trends and 36 values that will dominate the world in the 2020s.

Join us on our webinars to better understand the dynamics of the current outbreak and its impact on people and brands around the world.

Why customer experience still matters amid COVID-19 and social distancing.

Revisiting brand-building during the COVID-19 pandemic.

This month’s research digest from Ipsos around the world looks at headlines of the coronavirus crisis, while exploring a range of different topics, including gender equality at work, digital health and the sustainability agenda.

In this briefing paper, we examine the current situation with plastic packaging and waste in Singapore and opportunities for brands to drive change.

How brands can help people to win the war to survive, then revive.