Consumers


Environment Publication

Emptier Planet

Are we ready for the shock of global population decline?
Ipsos Update Publication

Ipsos Update - May 2021

Climate change, vacations and vaccine passports, President Biden’s first 100 days and the latest trends in South Korean society are some of the featured topics in this month’s round-up of research and thinking from Ipsos around the world.
Society Event

[Webinar] Living in Crisis

The impact of Covid-19 on SEA Economy & Consumer Spending
Consumers Survey

Online media literacy: Across the world, demand for training is going unmet

Results published from the Media Literacy Survey, conducted by Ipsos on behalf of Google.
Ipsos Update Publication

Ipsos Update – March 2021

Our monthly round-up of Ipsos research and thinking reflects on the world one year on from Covid-19, looks forward to the world in 2025 and beyond, and presents new white papers on customer experience, product innovation and research methods.
Market Research Publication

Embracing Mixed Mode Research

Why Mixed Mode is more than just a plan B and the way to future-proof your research studies.
Product Innovation Publication

First Impressions Matter

Understanding the power of spontaneous reactions to develop stronger innovations
Market Research Publication

Ipsos Update – February 2021

Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.
Brands Publication

How to drive sustainable brand growth?

A discussion on Ipsos’ view on the importance of brand tracking research, knowledge of consumer decision-making and fundamentals for brand growth.