Consumers


What Worries Thailand? August 2025

Thais pinpoint military conflict as top national worry amid border tensions
Ipsos Update Publication

Ipsos Update – March 2025

Love, ESG, Influence … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

January 2025: Consumer confidence up globally to begin 2025

Sentiment is up in Latin America and Europe, down in North America according to the Ipsos Global Consumer Confidence Index for January 2025.

March 2024: Consumer confidence mixed throughout Europe

Spain and Italy are up significantly while Great Britain and Sweden decline.

February 2024: Consumer confidence down among G7 countries

Sentiment largely up in the Asia-Pacific, while it is mixed throughout Europe.
Brands Publication

Understanding the context of consumption moments

A path to brand success.

July 2023: Consumer confidence declines sharply among many European countries

Sentiment is significantly down in Great Britain, France, Hungary, and the Netherlands.

June 2023 Global Consumer Confidence Index shows contrasting trends among the world’s largest economies

Sentiment down in the U.S. and Germany, but up in Britain and at a 10-year high in Brazil; Expectations index in Turkey plummets