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2025 Holiday Countdown Calendar
Join us for our seasonal deep dive to explore select highlights by scrolling over our interactive Holiday Insights Calendar!
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Most Americans feel the risks of military action against drug cartels outweigh the benefits
Limited support for strikes against drug cartels outside of U.S. borders
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Seeing the Unseen
How vision AI and AI agents are transforming product testing. Read part three of our Humanizing AI series.
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Gift cards and food are growing as popular holiday gifts
Gift cards and clothing are the most popular gift categories, and growing bigger — as are food and beverages, according to the Ipsos Consumer Tracker
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4 charts that explain the zero-sum human economy
People care more about things that obviously impact their personal finances day-to-day like gas prices and interest rates, and less about things that economists watch a lot, like GDP and employment rates, according to new data from the Ipsos Consumer Tracker.
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Shipping and returns are still the bugaboos of online shopping
Women are much more concerned about shipping taking too long for online shopping, according to new data from the Ipsos Consumer Tracker
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Rising share of Americans believe that sports betting impacts the integrity of games
New Ipsos poll also finds that a majority of Americans believe there should be more regulation of sports betting
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Ipsos Announces the Results of its 2025 Channel Check-In ꟾ Grocery Ecommerce Excellence Study
H-E-B, Shipt, Hy-Vee, Kroger, Giant Eagle, and Uber Eats earn top spots
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Ipsos the No. 1 Most Innovative Insights & Analytics Company
The 2025 ranking marks Ipsos’ third consecutive year as the top company in Greenbook’s GRIT Business & Innovation Report.
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Widespread nostalgia for the old days, with many saying things were better back in 1975
Is life getting better? In a new 30-country Global Advisor survey, Ipsos asks the public to assess how life is in 2025 compared to their perceptions of life in 1975.