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Ipsos Core Political Survey: Presidential Approval Tracker January 2025
The January Reuters/Ipsos Core Political shows that Americans remain concerned with the economy, political extremism and immigration. A majority of Americans think the country is headed off on the wrong track and just one in four believe the country is headed in the right direction.
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Global attitudes to housing and house prices
The Ipsos Housing Monitor is a new 30-country study looking at how people perceive their own and their country’s housing situation, and the challenges facing both.
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B2B 2025 Buyer Journey Trends
Revisit our webinar to hear select findings from our upcoming 2025 B2B Buyer Trends report, based on a survey and discussions with the Ipsos Business Insights Collective.
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MDVIP/Ipsos Primary Care Physicians Survey 2024
Survey shows stressful conditions often negatively impact physicians' lives and ability to care for themselves
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Ipsos Op-Ed: Trump 2.0: Populism's Ultimate Test in American Governance
Ipsos op-ed: Trump 2.0 represents a bold experiment in aligning governance with unfiltered public sentiment. A look at what history teaches us about this exercise and how that might define Trump’s second term.
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Beyond Checkpoints: Next-Gen Therapeutics for Solid Tumors
Hear our expert panelists discuss the challenges and opportunities in the development of emerging therapeutic modalities aimed at addressing solid tumors in the post-PD1 era.
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The keys to Trump’s second term
Below are five charts on the factors that will help and hurt Trump’s standing among the American public in his second and final term in office
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Beyond Income Labels: Innovation, Inclusion & Insights
Revisit our discussion exploring how changing consumer behaviors, especially among resource-restricted households, are impacting the workplace and marketplace.
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What future leaders need to know about influencing across the digital divide
Influence is evolving in our fractured world. Here’s how new persuasion strategies will shape influence for brands, politicians and other change-makers in today's digital landscape.
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How the art of influence will shift in a splintered future
As polarization grows, how will organizations build trust and influence decisions in the years ahead? What the Future Editor Matt Carmichael looks at the forces that will shape persuasion (and dissuasion) today and tomorrow.