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Some Democrats are still voting with their wallets
However, compared to mid-February, slightly fewer Americans report stopping spending to protest a company’s stance on politics
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Health & Lifestyle
Uncover cutting-edge developments in wellness, aging and personal care. This section delves into evolving concepts of health, beauty, parenting, identity, relationships and the changing dynamics of modern lifestyles across generations.
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Employees want more workplace mental health resources
NAMI/Ipsos research shows employees value mental health training and education in the workplace, but access remains limited
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Few support the latest round of executive orders
Findings of a new Ipsos poll on Americans' support for various proposed actions and executive orders signed by President Donald Trump in his third week of office
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Lingo State of Wellness 2025: Glucose Gap Report
Lingo/Ipsos survey explores what people in the U.S. and U.K. know about metabolic health
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Ipsos announces winners of 2025 Ipsos-CARD Dissertation Proposal Award
Winners to present research in webinar on March 11
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Implications: Where the opportunities are for…
What does the rapid expansion of pet ownership mean for other industries? In this section, Ipsos experts break down where the opportunities are, from health and wellness to travel and hospitality.
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How AI could revolutionize how we connect with and care for our pets
John McHale, inventor of the Shazam band, thinks AI-powered pet collars could change the ways pets and people communicate and care for each other. Here’s how — and why.
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How humanizing pets is reshaping pet owners’ habits
More Americans are treating their pets like people — and what’s for dinner is no exception. Hill's Pet Nutrition’s Yvonne Hsu explains how pet diets are evolving and what that shift means for other sectors.
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How brands can balance price and premiumization in evolving markets
Ipsos’ Keri Christensen explains how research can help brands balance the competing demands for premiumization and affordable prices in a widening pet care market.