52% say U.S. will have a positive influence globally – up 2% from 2018, down 13% from 2015. 53% say China will have a positive influence in the world – unchanged from 2015. People divided over whether they should follow the U.S.’s or China’s economic & political model.
Our new paper explores the latest consumer thinking around the three main mobility trends, their impact on the automotive industry, and what this means for the future.
New research to support the launch of King’s College London’s World Questions event series, which begins with Hillary Rodham Clinton and Julia Gillard on 13 November, reveals public perceptions of what helps or hinders women’s equality around the world.
Globally, just 39% think their country is heading in the right direction. The top worries globally are unemployment, crime/violence, financial/political corruption and poverty/social inequality.
This month's edition of Ipsos Update features recent Ipsos research and thinking on mental health, Black Friday and retail trends, brand-building and climate change.
Looking ahead to Black Friday, which falls on November 29th this year, our new white paper takes us on a tour of the history of the prominent shopping event, setting out new challenges and how retailers can overcome them, as well as thoughts on the future of Black Friday.
As consumers are looking beyond the traditional markets to address their health and wellness needs, there are opportunities for financial services companies to help people improve their holistic well-being.
