Consumers


Consumers Survey

Global Consumer Confidence Remains Steady at 50.3 in October

China records the highest index score since tracking began with a 79.1 score in the Investment Index.
Consumers Publication

The Future of Mobility - Electrification

The mobility is constantly changing and vehicles become less polluting. Electric vehicles have been known for a decade but they attract more and more consumers, due to a major concern regarding environment and the rise of gasoline price.
Reputation Publication

Unlocking the Value of Reputation

The definitive link between corporate reputation and better business efficiency.
Consumers Publication

‘Natural’ food: What Does it Mean to Consumers?

Consumers are more conscious than ever about the safety and trustworthiness of food and drink, which has led to an increase in the use of terms such as ‘natural’ on packaging.

Ipsos Launches Product Intelligence

Socialised product evaluations via user ratings and reviews.
Path to Purchase Publication

Path to Purchase

Understand the dynamics involved along people’s journey, in order to optimise brand’s touchpoints strategy: what media for what function and when.
Consumers Publication

Consumer & Retail Audit

Our consumer and retail audit services are twofold, covering both syndicated consumer & retail panels and customised continuous retail audit projects.