Search
-
Are You Using Social Data Optimally?
Focusing on the Indian market, this paper aims to provide a complete overview on how we optimise social media data for marketers. In 2021, it is estimated that 24% of the Indian population will be accessing social networks, up from 15% in 2017.
-
[EVENT] AdvertisingWeek
October 1 - Ipsos is excited to be participating in this year’s AdvertisingWeek.
-
A Way to Get Away
Taking vacation is a way to get away for a few days from the fast-paced modern world. But do we take all vacation days available to us? Do we fully disconnect when we are away? A new Ipsos Global @dvisor poll reveals opinions of citizens in 27 countries around the world about taking time off.
-
Brazil Pulse - Consumer Confidence Dropped 1% Point - August 2018
The country is still heading in the wrong direction to 95% of Brazilians, and has been at this level since June 2017. To 86% of Brazilians, the mood regarding Brazil's future is of concern or outrage.
-
The Path to Patient Centricity: Closing the 'How' Gap
Today, patient centricity is not only well documented in corporate visions and missions, it’s at the top of many pharmaceutical company agendas. Clearly, there is both a need for it and an appetite for it among those best placed to make it happen. The question that remains for pharma and biotechs is how best to be patient-centric…
-
2018 US Politics - Healthcare and Immigration are Reportedly the Most Important Problems Facing the US today (August 29)
President Trump's approval rating among registered voters stands at 40% with just 69 days until the election.
-
Global Consumer Confidence Reports in at 50.5
August sees a 0.2-point decrease to 50.5 in the Global Consumer Confidence Index.
-
[EVENT] Affluent Survey USA: Fall Release 2018
September 27 - Affluents are one of the most powerful and influential target audiences across all industries, driving revenue, adoption of new technologies and experiences, and influencing purchases amongst their peers and network.
-
Move Over Millennials: Meet the Next Generation [Webinar recording]
Move over millennials! The next generation has arrived, and these socially and politically conscious citizens born after 1996 are changing everything.
-
[EVENT] The HEINEKEN Insight Cloud: From Creation to Curation
On September 25, join Ipsos and HEINEKEN at ESOMAR Congress 2018