Ipsos Webinar | How to Craft Aspirational and Customer-Centric Luxury Experiencesc

Experiences have always been key for luxury. Most of luxury brands have invested for decades in shaping the most exclusive purchase experiences, shaping the identity of their brand. 

Experiences, beyond purchase experiences, have become a key component of the aspirations and personalisation.. 

In this context, luxury brands must craft then monitor the way they deliver. What you'll discover: 

• Key trends of experiences in luxury. 
• Customer centricity: how to bring back customer at the heart of the brand experience, and how to capture their voice. 
• Harmonize experiences: ensuring consistency of the experience delivery across the different touchpoints. 
• Digital luxury experience: how to measure efficiently the performance of digital touchpoints in conveying aspirational brand experiences. 

Join us to gain the modern direction and insights you need to build aspirational, future-ready luxury experiences. 

We look forward to your participation. Any questions? Contact us at [email protected]