Consumer sentiment index in Saudi Arabia stands at 71.4
As digital tools become more essential to everyday life, people in Qatar are embracing innovation with intention and balance.
More than 3 in 4 people support banning stores & restaurants from selling endangered fish.
Consumer sentiment is up in South Africa, the U.S., Great Britain, Argentina and Japan, but falls in Poland, Turkey, Sweden, Israel and South Korea.
Online audience measurement body UKOM (UK Online Measurement Ltd.) has appointed Ipsos as the new supplier of the UK industry standard for online audience measurement from January 2021.
The ultimate fore-sighting syndicated study looking at the most important consumer trends in the region.
At Ipsos we wish all of our partners and clients across the world our warmest Season's Greetings and a Happy New Year!
Recognising the importance of having fast, accessible and dynamic research findings, Ipsos has made the decision to acquire a majority stake in Data Liberation, a UK-based company highly specialised in automated reporting.
Premium content delivered via OTT platforms remains disruptive in MENA, as the OTT subscription video market continues to grow impressively.