Ipsos' Most Influential Brands Survey for Saudi Arabia shows an online content brand in the lead, with 4 local brands making the top 10.
Consumer sentiment index in Saudi Arabia stands at 71.4
Significant drops are seen in India, Spain, Germany, the U.S., Sweden, Italy and Mexico; meanwhile, optimism gains in Argentina, Saudi Arabia, France, Turkey and China.
New Ipsos Global Trustworthiness Index shows that 6 in 10 globally rate scientists as trustworthy followed by doctors and then teachers.
Understanding consumers with and without social media.
‘What Worries the World’? 58% believe their nation is on the wrong track – whilst concerns about unemployment continue to be a prominent worry.
Supporters of a total ban are a minority in all 26 countries surveyed.
New Ipsos study reveals most Americans simply enjoy the act of driving their vehicle.
One in seven say they would pay more for travel with lower carbon footprint than airplanes.
New Ipsos study shows populist and nativist sentiment growing in some countries while receding in others.
