Consumers


Consumer Behaviour Publication

Addressing the Sustainability Say-Do Gap

How brands can lead the way to activate consumer behaviour change in sustainability.
Customer Experience Publication

Got30: An Ipsos vodcast

Got30 is a vodcast answering some of the questions we get asked by clients about Customer Experience and Channel Performance. We publish new videos every other week.
Consumers Survey

GCC Tech Tracker 2020

A study of internet, content, and technology consumption in Saudi Arabia, UAE, Qatar, Bahrain, Kuwait, and Oman.
Consumers Survey

February 2021: Global consumer confidence showing little growth

Consumer sentiment remains significantly lower than a year ago in most countries
Consumer Behaviour Publication

First Impressions Matter

Understanding the power of spontaneous reactions to develop stronger innovations
Economy Survey

Saudi Arabia’s Primary Consumer Sentiment Index - January 2021

Views towards the state of Saudi Arabia remain positive with the index reaching its highest since January 2020.
Economy Survey

Ipsos’ Jordanian Consumer Sentiment Index Q3 2020

Ipsos’ Jordanian Consumer Sentiment Index Maintains its Record Low for the Second Quarter in a Row
Consumers Survey

Global consumer confidence at its lowest in years

Consumer sentiment has declined sharply in almost every country.
Consumers Survey

Consumer sentiment drops in China, but not in other major economies

Global consumer confidence index has barely changed since the COVID-19 virus outbreak, but China’s national index is down by more than four points.