Insights Hub

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  Society Survey

  Protections Wanted for How Federal Political Parties Use Personal Information

  Only 33% of Canadians Trust Federal Political Parties to Protect Their Personal Information

  04.21.26
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  Food & Beverage Events replay

  [WEBINAR] Ipsos Foodservice Trends to Adapt and Endure in 2026

  This year’s Foodservice trend report explores eight drivers of growth that impact who to attract, how to make their lives better, how to entice them, and what to serve them.

  04.21.26
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  Climate change Survey

  People and Climate Change

  The 2026 Ipsos People and Climate Change report examines the tension between individual action and collective exhaustion.

  04.20.26
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  Consumer Behavior Publication

  Canadian views on fast fashion

  When it comes to Fast Fashion, Canadians fully recognize the tensions every time they make a purchase.

  04.17.26
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  Healthcare Survey

  Canadians Open to Healthcare Reforms Despite Stable Satisfaction

  Though a majority of Canadians report being satisfied with their provincial healthcare system (56%) they are nevertheless receptive to changes within the healthcare system

  04.16.26

• Ipsos i3 – Inform, Innovate, Inspire

  Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.

  Subscribe

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  Brands Survey

  BC’s Most Loved Brands 2026 were unveiled today with Save-On-Foods taking the #1 spot

  Following closely behind were London Drugs, BC Hydro, A&W, and Vancouver International Airport, a strong showing of homegrown brands that continue to foster deep emotional connections with British Columbians.

  04.14.26
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  Public Health Survey

  Canadian Awareness of HPV Lags Behind the Growing Trend of Related Cancers

  Close to a third of men (31%) do not know what HPV is

  04.14.26
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  Society Survey

  Liberals Open Double-Digit National Lead Over the Conservatives in Advance of By-Elections

  Liberals extend their polling momentum while Canadians remain divided on a potential majority and Prime Minister Mark Carney’s time abroad.

  04.09.26
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  Economy Survey

  Awaiting Economic Certainty, Q1 MNP Consumer Debt Index Holds Steady

  Average Cash at Month-End Rises to $1000 , But More on Brink of Insolvency (43%, +2) Highlighting the Disparate Financial Experiences of Canadians

  04.07.26
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  Economy Publication

  The Future Looks Familiar

  In a market shaped by endurance, the brands that thrive won't be the cheapest. They'll be the ones that understand how to help Canadians feel like they're successfully adapting, not just surviving.

  04.01.26
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  Society Survey

  The Ipsos Mobility Report 2026

  The Ipsos Mobility Report is a 31-country study which explores consumer attitudes to the future of mobility, public transport and road safety. See how Canada compares.

  04.01.26