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  Public Opinion Survey

  Holiday Fear Over Cheer? Four in Ten Holiday Spenders Feel Stressed/Anxious Leading Up to Holidays (44%) and are More Stressed About Finances than Rest of Year (42%)

  Eight in Ten (78%) Feel the Holidays are too Focused on Spending Money

  11.22.18
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  Customers Survey

  Black Friday Trumps Cyber Monday As Preferred Shopping Day, Perceived Savings Biggest Deciding Factor

  Six in Ten (59%) Black Friday Shoppers Influenced by Perceived Savings, Compared to Just Two in Five (41%) Cyber Monday Shoppers

  11.21.18
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  Food & Beverage Survey

  New Digital Reality in Foodservice Drives Incremental Growth

  Online food delivery and mobile ordering apps are revolutionizing the most important need in food service — convenience

  11.20.18
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  Public Opinion Survey

  One in Six (16%) Cannabis Users Say They’ve Been Shamed for Consuming in Public, but Most (59%) Users Say They’ve Only Consumed Cannabis in Private

  Only One in Three (35%) Canadians Have Noticed an Increase in the Public Consumption of Cannabis

  11.20.18
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  Public Opinion Survey

  Potential for Interest-Rate Hike Increases Fear of Bankruptcy

  Nearly Half (45%; +7pts) of Canadians are Already Feeling the Effects of the Interest Rate Increase

  11.19.18

• Ipsos i3 – Inform, Innovate, Inspire

  Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.

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  Public Opinion Survey

  Three in Four Canadian Parents of Children Aged 12 and Under (73%) Surprised at Cost of Post-Secondary Education for Their Kids

  More Than Half (55%) Don’t Have a Formal Plan in Place for How to Pay

  11.19.18
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  Healthcare Survey

  Staying Home Sick? Eight in Ten (82%) Employed Canadians Would go to Work Sick if their Employer Required Sick Notes for Minor Illnesses

  Seven in Ten (70%) Oppose the Ontario Government’s Proposal to Re-Instate Employer’s Ability to Require Sick Notes

  11.16.18
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  Public Opinion Survey

  Nearly Half (44%) of Canadians Are More Prepared for a Stormy Day Than a Financial Emergency

  Six in Ten (62%) Check the Weather Daily Online or an App, while Fewer Bank Online (25%) or Monitor their Accounts (29%) Daily

  11.14.18
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  Parents Survey

  Distracted driving and fear of an accident among Canadian parents’ biggest concerns while driving

  More than eight in ten (84%) are more concerned with vehicle safety now than before they had children
  

  11.13.18
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  Public Opinion Survey

  On 100th Anniversary of the Armistice, Remembrance Day Attendance Set to Soar (39%, +10 Points)

  Over a third (35%) of Canadians know someone who has served in an overseas mission in the last 20 years

  11.09.18
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  Digital Publication

  Behavioural Data in the Digital World

  Discover insights to help you build a holistic digital marketing strategy that better integrates the entire customer journey into your marketing plans, and allows you to optimize your digital assets and SEO activities.

  11.08.18