Ipsos
Insights Hub

Insights Hub

Featured insights & publications

Advertising Publication

Beyond Opinions: 5 Advertising Insight Myths We Put to the Test

We put common industry beliefs about advertising insights to the test with real audiences, challenging long-held opinions on whether they matter and what makes them work.

10.20.26

Advertising Events replay

[WEBINAR] Creativity Over Clicks: Insights from our Retail Media Report

10.20.26

Society Events replay

The New Workplace Reality: What employees expect next

10.20.26

Employees Survey

The Workplace Reality

10.20.26

Society Survey

Relaxation Tops the List of Destination Priorities (72%)

10.20.26

AI can shop for you. But will consumers let it?

Read Now

The Sustainability Reality Check: Why Consumers Are Rethinking Sustainability in 2026

Read Now

The Reputation Council Report 2026

Read Now

All content

Artificial Intelligence (AI) Publication

AI and the Future of the Workplace

Canada's challenge is no longer AI adoption. It is AI competence. Read our latest Endurance Economy commentary.

10.19.26
Economy Publication

Endurance Economy Insights Hub

Your destination for research, insights, and analysis on the structural shift reshaping how Canadians navigate affordability, security, and the future.

10.19.26
Society Survey

“Stay” Referendum Vote (70%) Firmly Entrenched Among Albertans

Most Albertans remain unconvinced it’s time to rethink ties to Canada

10.17.26
Financial Security Survey

AXA Future Risks Report 2026

Artificial Intelligence becomes experts’ top concern, ahead of climate change, according to the 2026 AXA Future Risks report, "The Intergenerational Moment"

10.16.26
Global Trends Events replay

[WEBINAR] Ipsos Global Trends 2026: The Canadian Edition

Revisit the recording to hear where Canada is moving with the world, where Canadians are charting a different course, and what the changes could mean for organizations, brands and leaders.

10.15.26
Ipsos i3 – Inform, Innovate, Inspire

Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.
Subscribe

Quick access by topics

Society Survey

Two in Five Canadians Report Using Charitable or Non-Profit Services

Many Canadians Are Unaware Hospitals and Universities are Part of the Non-Profit Sector

10.14.26
Climate change Survey

Energy Transition in Canada - Pressure, paradox and trade-offs

Download our Canada-focused analysis of Ipsos' 31-country Energy Transition Barometer.

10.14.26
Society Survey

BC Conservatives: From Fractured to Front Runners

Conservatives (43%, up 1) Lead NDP (38%, down 2) by 5-points

10.13.26
Reputation Publication

The Reputation Council Report 2026

"Life After Predictability" is the 2026 report from the nineteenth sitting of the Ipsos Reputation Council.

10.13.26
Society Survey

Torontonians Believe Youth Homelessness Should Be Priority for Next Administration

More than four in five Torontonians want action on both the root causes of youth homelessness and stable, supported housing for young people

10.13.26
Ethnography Publication

Rethinking wellness: From product category to cultural belief system

Discover how wellness is increasingly shaping attitudes towards health, expertise, trust and personal responsibility.

10.09.26