Insights Hub

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  Climate change Publication

  Ipsos Update – August 2023

  Climate change, inequality, artificial intelligence… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

  08.01.23
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  Healthcare Publication

  The doctor-patient relationship in the generative AI era

  Five reasons why the time to act for pharma is now.

  07.31.23
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  Society Publication

  The Up (and Down) Side of ESG Scrutiny

  As climate change, economic strife, and community malaise hit closer to home, Canadians are feeling expected to align their wallet with their social conscience. While price, product, and service will always be key, how companies measure up on ESG initiatives is going to be a much bigger factor in future purchase decisions.

  07.27.23
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  Society Publication

  Applying cultural transferability analysis to ESG

  The three cultural dimensions that are shaping attitudes, perceptions and behaviour around ESG in the local markets

  07.21.23
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  Media Publication

  Sustainability and Advertising: Friends or Foe?

  Listen in as we share insights exploring how brands can maximize the impact of sustainability communications.

  07.19.23

• Ipsos i3 – Inform, Innovate, Inspire

  Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.

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  Environment Publication

  ESG – a time for leadership, focus and communication, but above all action

  Concluding from the latest Ipsos ESG Council report, it's increasingly clear ESG's role as an agent for positive change.

  07.11.23
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  Society Publication

  Do and don’ts for understanding generations

  The more we look at generations the less we know about them. That's why it is important to see the trees in the data forest.

  07.10.23
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  Healthcare Publication

  Oncology: the disease, dynamics & challenges of market research

  The oncology treatment landscape rarely stands still, and its constant evolution affects all those involved – from patients and their carers to cancer treaters to the companies who manufacture and market treatments.

  07.03.23
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  Brands Publication

  Dare to be a TikTok MISFIT

  The quality of creativity in advertising remains a timeless factor influencing its effectiveness, and this holds true on TikTok as well. Read our TikTok case study.

  07.01.23
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  Holidays Publication

  Ipsos Update – July 2023

  Generative AI, equality, refugees… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

  07.01.23
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  Society Publication

  LGBT+ Pride 2023 Survey Insights

  Watch our on demand webinar to gain a better understanding of the profile, diversity, and acceptance of the LGBT+ population, and therefrom, opportunities to more authentically connect with this segment.

  06.28.23