Taking the Manufacturing Out of Manufactured Foods
Innovate In The Real World
It goes without saying that there has been an over-arching health and wellness trend in the food & beverage space for the past several decades. Of course, over the years as health care professionals, manufacturers & consumers have become more educated, the factors that define "healthy" foods have evolved. The current trend many manufacturers face is the "fresh not fake" trend. In this Thought Starter, we discuss how the "fresh" trend presents food manufacturers with a number of challenges, as well as opportunities to innovate, communicate and educate.