Marketing

Is creativity and on-the-job learning enough for the modern marketer to succeed? To help answer that question, we surveyed 1,226 marketing practitioners across the UK, US, Canada and Australia.

Join us for a dynamic, in-person session as BC's top marketers reveal how they transform data into compelling stories and measurable growth.

Read how marketers can break out of the constraints of narrow generational definitions and stereotypes to build stronger brand connections with the consumers that matter most.

Read why companies need to look beyond the loudest voices in the room, move their focus beyond the Activists, and focus on engaging the ‘overlooked middle ground’ in their ESG initiatives.

Discover how an empathetic marketing mindset fosters meaningful connections, supports brand choice and contributes to Brand Success.

Drawing on new data from our latest 24-country Global Reputation Monitor, this paper explores the relationship between a good reputation and better business efficiency.

Join Ipsos’ Steve Levy who will be sharing results from the 16th Annual Digital marketing Pulse Report - a survey among Marketers and Agencies to try and understand the state of digital marketing in Canada.

The Annual CMA Awards recognizes the best in Canadian marketing, including the top campaigns and marketers of the year.
We are delighted and honoured to have Ipsos’ Kyla Nicholls join the prestigious roster of judges for the 2022 Canadian Marketing Association Awards.

Listen in for inspiring insights to think differently about brands, brand strategy and brand growth.