Public Perspectives: Canadians and Financial Literacy
October 2016
With Financial Literacy Month (FLM) around the corner, Ipsos Public Affairs developed a new benchmark to measure and better understand financial literacy among Canadians. Our research reveals that not only is financial literacy a challenge for a majority of Canadians, but that finding financial information and proactively managing their finances seems to be tougher for Canadians than navigating the financial system.