News & Events

“Buy Canadian” Movement May Be Here to Stay Among Those Making the Change: 82% Will Continue after Canada-U.S. Crisis is Over

Boomers driving stronger preference for Canadian products and investments.

Unlock your brand visibility in the AI era with Ipsos Synthesio GEO

Ipsos launches Synthesio GEO a breakthrough product offering centered around brand intelligence that enables leaders to uncover how LLMs portray their brands and categories, benchmark against competitors, and take action to shape their presence in the era of generative AI.

Ipsos-Reid Strengthens Its Canadian Public Affairs Team

British Columbians' Views On Housing, And Growth & Development Issues

Service Fee Opinion Survey

Canadians 19-55 Are Heavy Financial Transactors (Making 43.3 Transactions Per Month, On Average) On Average, More Than $21/Month Paid In Service Fees On Main Chequing Account Many (40%) Say Fees On Their Main Chequing Account Are Unfair. Half (50%) Perceive Profits Made By Financial Institutions From Service Fees To Be Unfair

Six In Ten (61%) Canadians Think They Began Saving For Retirement Much Too Late And Wish They Had Started Earlier

Glimmer Of Hope In Farmer's Economic Outlook

While Current Assessment Remains Bleak, Optimism For The Next Six Months Is Increased

Foreign Markets Not Fully Utilized By Canadians

One Third (35%) Of RRSP Holders Do Not Invest Outside Of Canada

Canadians React To Tsunami Disaster

Strong Majority (79%)Of Canadians Approve The Way Prime Minister Has Responded To Disaster And Most (71%) Feel Government Is "Doing Just The Right Amount" Half (52%) Think Government Should Only Fast Track Immigration For Tsunami Victims With Sponsoring Family In Canada - Many Others (42%) Believe That Immigration Net Should Be Extended Further Regardless Of Family Ties One In Five Canadians (22%) Feel Overwhelmed By Tsunami Disaster - Many Canadians (37%) Have Made Donation, One-Third (32%) Expect To Do So

One-Third Of Canadians Say They Tend To Feel Exhausted After Visiting Family For The Holidays, 15% Look Forward To Next Trip Without The Family

Three-Quarters of Canadians Planning A Vacation For This Winter