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Strong Economic Ties with the U.S. Deemed Crucial by Canadians
Two out of three Canadians (66%) consider the economic relationship with the United States to be highly important for Canada’s economic growth.
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25% of Canadians Say Financial Advice From Older Generations is Irrelevant, Increasing to One Third for Gen Z
Seven in Ten Canadians Say Their Personality Influences How They Manage and Invest Their Money, with Gen Z (77%) and Millennials (76%) Leading the Charge
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Six in Ten Canadians (60%) Believe We Can Never Trust the Americans the Same Way Again
Majority expect long-term disputes with the U.S., while views on government handling remain mixed
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Nearly Four in Ten (36%) Give the Liberal Government a Failing Grade on Dealing with Cost of Living
Canadians See Mixed Performance from Carney Government After 150 Days in Office
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Ipsos Data Indicates Wealthsimple’s Market Penetration in Canada Steadily Increasing
More Canadians are choosing Wealthsimple not only for their investment needs but also for their daily banking activities.
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Canada Is Top Preferred Oil Supplier for G7 Nations
Ipsos poll reveals Canada's strong position among G7 allies, Middle East gains ground in G20 countries as U.S. drops across regions
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CX Global Insights 2025: Unlocking the Future of Customer Experience
70% of customers choose brands based on the expectation of a good experience. Are you delivering on that promise?
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Canadians (95%) agree that it’s important to have federal government policies that enable aging in place
Nine in ten (93%) Canadians Rally Behind Integrating Health, Housing and Social Services to Support Aging Well
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Ipsos Reveals BC’s Most Loved Brands 2025
Leading the pack, Save-On-Foods has emerged as the “Most Loved Brand” in BC, followed closely by London Drugs and BC Hydro