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Canadians Divided When it Comes to Canada’s Future Economic Direction
Balancing the budget, lowering taxes, or investing in government programs all have public support
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Singh Emerges as Most Likeable Leader; Negative Perceptions Highest for Trudeau
While O’Toole trending more negative (49%) than positive (28%), one in four still making their mind up about Tory Leader
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What’s Next: Future Consumption Trends in Canada
Listen in to hear case studies and shifts in food and beverage consumption behaviours that have impacted decision-making processes vs pre-pandemic mindsets.
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Canadians Agree We Need to Do More on Climate, But Divided on Whether Economy Should Suffer as a Result
Half (51%) insist we must balance economic considerations with environmental concerns as we move towards reducing global warming
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What Worries the World? August 2021
New highs for Coronavirus concern in some countries underscore the unstable pandemic environment.
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Election Race Tightens as Liberal Campaign Stalls
Conservatives (32%, +1) and NDP (21%, +1) cut into Liberal Lead (33%, -3 pts); Liberals Lose Lead in Battleground Ontario
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[WEBINAR] Ask Me Anything: Election 2021 Countdown
Join Ipsos for an interactive Q+A live webinar examining the current popular vote and the public opinion trends impacting key election issues.
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This Election is Far From Over: Turnout, Vote Switching, and Mixed Motives all Point to Potentially Volatile Campaign
Two in Ten Canadians Switching their Vote from Last Election; Only 45% Certain of their Choice in 2021
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Social Intelligence in Pharmaceuticals
In our latest white paper series, we explore the topic of digital readiness while breaking down the online commentary related to FDA’s approval of ADUHELM (aducanumab).
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The future of offline fieldwork: iField
Ipsos’ best-in-class offline fieldwork management system is designed to ensure consistent, quality market research data.