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One Third (33%) of Canadians With a Financial Plan Indicate Plan is `In Their Head'

TouchPoints, the Most Comprehensive Media Consumption Study to Emerge in Canada to Launch

Ipsos Reid MediaCT and RealityMine Announce Launch of MultiMedia Study, TouchPoints Canada

Extended Days Mean More Opportunities for Marketers to Engage with Canadians

Canadian Day Averages 31.3 Hours, Creating More Opportunities for Engagement

Two Thirds (64%) of Prospective Home Buyers in Ontario Plan to Continue Search Over the Holidays

Majority (55%) Believe Holiday House Hunting Comes With Better Prices

Liberals (34%) and Conservatives (33%) Tied Nationally as Battleground Ontario Shows Dead Heat at 37%

NDP (24%) Without Serious Traction

Canadian Brands Who Do `Good' Likely to Perform `Well'

Mental Health, Poverty Top Causes Canadians Want Companies to Support

TouchPoints - Multimedia Study a `Must-Have', Not a `Nice-to-Have'

Quebec Agencies and Media Companies Support Launch of Ipsos Reid MediaCT's Cross-Media Measurement Study, TouchPoints Canada.

Two of a Kind: Millennials and the New Retiree

by Serra Shular

Picture This: A Faster Alternative to Day in the Life Research

by David Scowcroft

Consumers, Brands and Second Acts

There's something about this time of year that gets everyone thinking about change.