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Public Perspectives: Does Advertising Reflect Reality for Canadians?
This report explores Canadian’s feelings towards advertising and it’s representation (or not) to self-image, gender equality and diversity.
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[WEBINAR] Thinking Green: Consumer Perceptions on the Future of Packaging
From the latest United Nations report on climate change, to the plastic straw bans taking effect in cities all over the world, concerns about our planet’s health are top of mind for many people.
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Rising Reputation Tide Doesn’t Lift all Corporate Boats
While Some Sectors Have Realized Double-Digit Gains in Favourability over Last Two Years, Others Remain Stagnant
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Canadian Girls (43%) Twice As Likely As Boys (21%) To Have Experienced Sexism
Canada’s Next Generation Believes In Gender Equality
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[WEBINAR] Behavioural Data in a Survey World
The modern digital path-to-purchase is increasingly complex, combining both mobile as well as desktop usage behaviours that cross multiple digital touchpoints, as well as search, social and review sites.
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[Event] The Digital Pulse
Join Ipsos for an exclusive and intimate presentation of our latest Digital Pulse research, presented by Steve Levy, COO of Ipsos Canada.
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Liberals and Conservatives Neck-and-Neck A Year Out From Election
Trudeau’s Approval Rating Down 7-Points
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Public Perspectives: Populism Revisited
This report explores attitudes toward populism in Canada and around the world
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Global News Cannabis Omnibus
With the upcoming legalization of marijuana, Ipsos has undertaken polling for Global news to explore the attitudes and behaviours towards cannabis consumption in Canada. The data in this report has been used by Global News in their TV broadcasts and online stories
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Momentum Builds for the Canadian Research Insights Council, the New Industry Association for Market and Survey Research Agencies
Interim Board announces organization’s name; takes concrete steps to formalize; supports key programs